De'Quail Sims is an experienced Director of National Accounts . With over a decade of experience in sales, account management, and business development, De'Quail has helped numerous companies expand into new markets. He has specialized in developing customer retention strategies and finding solutions to challenges. De'Quail has extensive expertise in product knowledge, customer relations, and building strong bonds with his clients. Committed to continuous learning, he stays up-to-date on industry regulations and new hardware. His acumen for products and industry knowledge will be of great value as part of the Counter Culture Awards judging committee.